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My Favorite Tools for Every Website Project

I use a specific software toolkit to get every client project done. Every project is different, but here’s a master list of all the most important tech tools I use. I hope it helps you feel familiar with my project workflow.

Organizing the Project

Google Docs & Google Sheets

Google Docs — google.com/docs/about

I use Google Docs & Google Sheets to collect all content about my client’s brand in the first part of a website project. These two are incredibly valuable because both teams can collaborate, and update details real-time, and share feedback before the the heavy lifting (building the website) begins.

Asana

Asana — asana.com

Asana is a software-as-a-service designed to improve team collaboration and work management. I use Asana to help my team and my client’s to manage projects and tasks in one tool. With Asana, I can create projects, assign work to teammates, specify deadlines, and communicate about tasks to all team members directly in Asana.

Building the Website

Squarespace

Squarespace — squarespace.com

I help clients create a beautiful, visual-focused website using Squarespace, a beginner-friendly content management system. It is a do-it-yourself website builder, blogging platform and hosting service that lets businesses of all types create professional websites with a user-friendly drag-and-drop interface.

Shopify

Shopify — shopify.com

I use Shopify for clients who don’t have custom technical requirements for their store — all they need is to start selling or scale up. Shopify is a commerce platform that allows anyone to set up an online store and sell their products.

WordPress

WordPress — wordpress.com

I use WordPress to power businesses that have custom needs for their website and need to manage it from a dashboard. Almost 40% of all business owners use WordPress to power their websites.

Find out more about Squarespace, Shopify and WordPress in my article — Choosing Squarespace, Shopify or WordPress for Your Ecommerce Website.

Checking the Website’s Performance

Google Analytics

Google Analytics — marketingplatform.google.com/about/small-business

Google Analytics helps my clients & I to understand their customers’ habits, measure how their current websites are performing, and how engaged their customers become after launching the new website.

Mailchimp

Mailchimp — mailchimp.com

Mailchimp helps you grow your business using various tools across email marketing, social ads, landing pages, and other tools — all in one place. I use Mailchimp to power my clients’ community outreach & online campaigns.

Learn how Mailchimp can help you grow your business with these stories in my Journal.

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