Stephanie Kabi —

Growth PM • Product Design Lead • Strategic Advisor

I design scalable systems, not just screens.

I work with product-driven teams to align strategy, structure, and experience—silently increasing conversions, retention, and emotional clarity in digital spaces.

Currently collaborating with Open Cities Lab, Big Bold Red, and select private clients.

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stephanie kabi lady motorsports racing driver

I design like I drive: under pressure, with my name on it.

About Me

I build for function, elegance, and lasting impact.

With 8+ years in product strategy and UX, I help startups and scale-ups design experiences that don’t just look good—they work clean, convert faster, and scale without chaos.

Clients come to me when they’re ready to move from busyness to precision.

What I Bring

Growth Architecture – Quietly scaling user acquisition, retention, and monetization with insight-led systems.
Product & Experience Design – Frictionless flows that feel intuitive, perform elegantly, and convert consistently.
Strategic Alignment – Making product decisions that align with actual business goals—not just trends.

Beyond Work: Racing & Quick Decision-Making

I work like I drive: under pressure, with my name on it.

As a competitive motorsports driver, I live in the space between risk and clarity. That same split-second decision-making shows up in my work—fast reads, deep cuts, no wasted moves.

If We Work Together

I’ll map what matters, cut what doesn’t.
I’ll make your product easier to use—and harder to forget.
I don’t create noise. I build systems that quietly perform.

Get In Touch

Digital Tools That Think Ahead

Built for clarity. Priced for action.

Used by 12 lean teams, solo founders, and first-time sellers — rated 5.00/5.

Migration Clarity File – WooCommerce → Shopify

For founders ready to migrate cleanly without losing momentum.

KSh 25,000Add to Cart

Online Business Toolkit

A curated set of tools to simplify scaling.

FreeGet for Free

Ecommerce Product Page Checklist

Because you should never guess what converts.

FreeGet for Free

Explore Tools

Client Reflections

“Stephanie is amazing at setting up our website, managing our automations, analytics, and generally any tech set up to showcase our product to our customers.”
Current Client, Finance & Investment

“Stephanie's designs are stunning! She transformed our website, and our company's partners love the new look.”
Core Partner, CHS Advisory

“Stephanie's Shopify setup was a game-changer for our business. Our online store now runs like a well-oiled machine, and sales have never been better. We owe it all to her exceptional skills and dedication!”
Owner, Wild by Murugi

“Working with Stephanie was a privilege. She is a versatile professional, seamlessly transitioning between creative and analytical tasks. She's not just a colleague; she's a mentor in the field.”
Former Team Member

“Stephanie's Squarespace development skills are top-notch. She turned our vision into a user-friendly website. Top cooperation! Thank you!”
Project Coordinator, FilmAid Kenya

“Stephanie's Shopify setup was seamless, and our online store is now thriving. Smaller concerns are easily resolved, large projects are implemented quickly and with planning. Highly recommend her services!”
Owner, ZIA Africa

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Where Structure Meets Outcome

Over the last 8 years, I’ve partnered with startups and scale-ups to build digital systems that convert, grow, and endure.

Selected Results

Increased eCommerce revenue by 30% through UX and conversion flow optimization
Designed an app that boosted engagement by 40% using behavior-led iterations
Built a scalable design system for a multinational, streamlining brand delivery and dev workflows

I build for function. The results follow.

Relentless Refinement. Always Evolving.

I don’t rely on experience—I sharpen it. Every month, I tune my product management edge through:

Applied growth frameworks and A/B testing strategies
Product analytics and retention insight work
Active learning inside top communities like Reforge, Lenny’s, and Mind the Product

This isn’t knowledge for knowledge’s sake. I apply what I learn—daily.