Stephanie Kabi —

Growth PM • Product Design Lead • Ecommerce Expert

I help two types of teams build bold ideas into working businesses:

1. Product & org teams scaling digital products or platforms

2. Founders in fashion & retail launching or upgrading e-commerce stores

Book a Call

stephanie kabi lady motorsports racing driver

I design like I drive: under pressure, with my name on it.

About Me

With 8+ years in product strategy and ecommerce, I help startups, founders, and scrappy teams move from chaos to clarity — whether that’s launching a new product, leading a redesign, or building a revenue-driving ecommerce store.

What I Bring

A decade of experience working with startups and product teams to design, ship, and grow meaningful products.
Commerce-ready websites for non-technical brands — especially in fashion, retail, and hospitality — helping them move from manual hustle to smooth sales.

Why It Works

I care about outcomes — not deliverables. My edge is in bridging strategy and execution, so we’re always moving, never stuck in analysis. If you’ve got ambition, I’ve got the structure.

Beyond Work: Racing & Quick Decision-Making

As a competitive motorsports driver, I live in the space between risk and clarity. That same split-second decision-making shows up in my work — fast reads, deep cuts, no wasted moves.

Get In Touch

Where Structure Meets Outcome

Over the last 8 years, I’ve partnered with startups and scale-ups to build digital systems that convert, grow, and endure.

Selected Results

Increased eCommerce revenue by 30% through UX and conversion flow optimization
Designed an app that boosted engagement by 40% using behavior-led iterations
Built a scalable design system for a multinational, streamlining brand delivery and dev workflows

I build for function. The results follow.

Relentless Refinement. Always Evolving.

I don’t rely on experience—I sharpen it. Every month, I tune my product management edge through:

Applied growth frameworks and A/B testing strategies
Product analytics and retention insight work
Active learning inside top communities like Reforge, Lenny’s, and Mind the Product

This isn’t knowledge for knowledge’s sake. I apply what I learn—daily.

Certifications That Power My Work

IBM Product Manager Professional Certificate & Specialization

End-to-End Product Management – Strategy, Delivery, and Growth

Headless Shopify for Business Consultants

Commerce Strategy for Scalable, API-Driven Stores

Google Analytics Certification

Data-Driven UX & Product Decisions

Asana Workflow Specialist

Mastering Team Ops with Asana

Plus additional certifications in UX research, platform mastery, and digital growth tools.

See all 15+ certifications →

Experience

Open Cities Lab
Civic Tech / Open Data

Senior product designer

Designing tools for public service transparency and local government engagement in Africa.

2024 → Present

Big Bold Red Ad Agency
Entertainment Streaming

Growth product manager

Led product launch for a telco-backed content creator ecosystem.

2024 → 2025

Andela
Talent Marketplace / Remote Work

Senior product designer

Led UX for platforms connecting remote tech talent to enterprise clients.

2022 → Present

Jumia Group
E-commerce / Marketplace

UI/UX lead

Revamped core buyer flows in one of Africa’s largest online retail ecosystems.

2023 → 2024

ADPList
Global Mentorship Platform

Design mentor

Coached early-stage designers on portfolio building and UX fundamentals.

2022 → 2023

Xetova
Healthtech + Procurement SaaS

Creative design director

Led product storytelling for African B2B platforms in healthcare and logistics.

2022 → 2023

Creative Consillium
Brand & Comms Studio

Intern → Designer → Creative lead

Ran full-stack brand and web projects for startups and small businesses.

2017 → 2021

Projects

Filter

All Business Design Ecommerce Government, Investment and Policy-Making Non-Profit Product Product Management Wellness

MyRepresentative ‎ •‎ ‎ Civic Tech for Voter Education

Product Management Case Study • Launching a Next-Gen Entertainment Platform

Jumia Super App ‎ •‎ ‎ Scalable Digital Services

View My Work

Client Reflections

“Working with Stephanie was a privilege. She is a versatile professional, seamlessly transitioning between creative and analytical tasks. She's not just a colleague; she's a mentor in the field.”
Former Teammate

“Stephanie is amazing at setting up our website, managing our automations, analytics, and generally any tech set up to showcase our product to our customers.”
Current Client, Finance & Investment

“Stephanie's designs are stunning! She transformed our website, and our company's partners love the new look.”
Core Partner, CHS Advisory

“Stephanie's Shopify setup was a game-changer for our business. Our online store now runs like a well-oiled machine, and sales have never been better. We owe it all to her exceptional skills and dedication!”
Owner, Wild by Murugi

“Stephanie's Squarespace development skills are top-notch. She turned our vision into a user-friendly website. Top cooperation! Thank you!”
Project Coordinator, FilmAid Kenya

“Stephanie's Shopify setup was seamless, and our online store is now thriving. Smaller concerns are easily resolved, large projects are implemented quickly and with planning. Highly recommend her services!”
Owner, ZIA Africa

Trusted By

View My Work

View this post on Instagram

A post shared by Trek Consulting (@trekconsulting)

Why Work with Me

I don’t make things prettier. I make them perform.

My work goes beyond aesthetics—every pixel, every process aligns with business outcomes and user intention.

What You Gain

Higher Conversions – Clean, optimized flows that quietly close
Deeper Engagement – Seamless UX that keeps users invested
Brand Trust – Consistency from click to checkout
Strategic Lift – Insightful product design that moves business needles

Big Ideas, Simplified

I break down must-read books on design, tech, and growth—so you don’t have to.

See All Articles

Product Management

When the Tracker Becomes the Project: The Cost of Communication Debt

Design Ecommerce

How to Adapt Your Online Store to the ‘Experience Economy’

Design Tech

Empowering Users: Designing for Digital Sovereignty

Design

The Art of Glitch: Embracing Imperfection in UI/UX Design

Start Your Online Business

I’ve also built over 30 commerce-ready websites for fashion, beauty, hospitality, and wellness brands across East Africa. These are not generic templates — they’re conversion-focused tools for growth.