Grandview Addis is a landmark mixed-use development that offers luxury living and commercial spaces. The client sought a digital platform that would effectively communicate their brand values and attract discerning buyers.

The Grandview Addis project involved designing and developing a sophisticated website for a premium real estate development in Addis Ababa, Ethiopia. This project was aimed at generating interest and facilitating property purchases among high-end clients, showcasing my expertise in UI/UX, product, and web design.

Objectives

  • Create a visually appealing and intuitive website that reflects the luxury and exclusivity of the Grandview brand.
  • Provide essential information about the development, including property features, amenities, and purchasing options.
  • Enhance online visibility and engagement to drive interest among premium clients.

Design Process

  1. Research and Discovery: Conducted market research to understand the luxury real estate landscape in Ethiopia and identify the needs of potential buyers.
  2. Wireframing: Developed wireframes to establish a clear site structure, ensuring an intuitive user journey.
  3. Visual Design: Crafted a modern aesthetic that aligns with the luxury branding of Grandview Addis, utilizing high-quality imagery and a sophisticated color palette.
  4. Development: Built the website on the Squarespace platform, ensuring responsiveness and a seamless experience across devices.
  5. Testing and Launch: Conducted thorough testing to ensure functionality and user experience before the official launch.

Features

  • Homepage: An engaging landing page that captures the essence of luxury living, featuring stunning visuals and concise messaging.
  • Property Listings: Detailed pages showcasing the various properties available, complete with high-resolution images, descriptions, and pricing information.
  • Amenities Overview: A dedicated section highlighting the unique amenities offered within the development to attract potential buyers.
  • Contact and Inquiry Forms: Easy-to-use forms for prospective clients to request more information or schedule viewings.

Results

The Grandview Addis website was successfully launched, generating significant interest from potential buyers and enhancing the client’s marketing efforts. The site has effectively positioned Grandview Addis as a premier choice for luxury living in Addis Ababa.